03
Wallpaper Rainbow Shifter
Discipline
Extension · Surfaces
Role
Founder
Year
2021 — prezent
EXTENSION OF THE BRAND SYSTEM INTO INTERIOR DESIGN · COLLECTION OF SURFACES AND TEXTURES · VISUAL COHERENCE WITH THE CORE UNIVERSE
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The strategy
We extended the Rainbow Shifter language beyond product, into space. Wallpaper Rainbow Shifter translates the concept of transformation into surfaces and interiors — a tactile experience of the same idea.
The judgment
An extension of the Rainbow Shifter universe: surfaces, interiors and atmosphere conceived as visual narrative.
Achievements
Extension of the brand system into interior design
Collection of surfaces and textures
Visual coherence with the core universe
